Memorandum of Understanding Signed Between Plenitude Berhad and DISTED College, Penang

Plenitude Locks Partnership With DISTED College 

Memorandum of Understanding Signed Between Plenitude Berhad and DISTED College, Penang

Plenitude Berhad and DISTED College have signed a Memorandum Of Understanding ("MOU") on the 18 February 2022 with an aim in exploring, developing and fostering the talent pool for the hospitality industry. This is the second partnership by the Group, the first MOU signed was with Tunku Abdul Rahman University College back on 26 January 2022.

Memorandum of Understanding Signed Between Plenitude Berhad and DISTED College, Penang

The signing ceremony took place at Mercure Beach Hotel and was signed by Madam Chua Elsie (Non-Executive Chairman of Plenitude Berhad) and Professor Dr. Brian C. Imrie (CEO of Disted College). 

Also present to witness the memorable event was YB Yeoh Soon Hin (Penang State EXCO for Tourism and Creative Economy) and Mr. Khoo Boo Lim (Executive Director of StudyPENANG and Vice President of Malaysian Association of Hotels).

In this new strategic partnership, Plenitude takes accountability to foster young talents in the local tourism and hospitality industry. The signing of the MOU marks Plenitude’s goal of reaching out to harvest and nurture talent development by extending a base between the employers and students through the interchange of industry-relevant knowledge and practical learning experiences.

The MOU with DISTED College which is based in Penang is especially meaningful and strategic since Plenitude owns and operates four hotels in the state - Ascott Gurney Penang, Mercure Penang Beach Hotel, Travelodge Georgetown and Tanjung Point Residences, and as such will provide extensive support to nurturing and cultivating talents engaged in hospitality education.

In her speech, Madam Chua Elsie, Non-Executive Chairman of Plenitude Berhad remarked, “At Plenitude, we strongly emphasise the importance of building sustainability and recognise it as a catalyst in the Group’s principal activities and business operations. As a corporation that prioritises the development and cultivation of young talents, we would like to express our encouragement to the students through this sustainable investment of efforts through this notable partnership with DISTED College. As projected in our vision and mission, we shall build and thrive in efforts to build an agile and competent talent pool among the youths of our community.” 

Plenitude is committed in this partnership to deliver industrial familiarity in the form of guest lectures, hotel visitations, workshops, and co-development of academic syllabi. Students will benefit from the MOU, through support of industry-relevant insights, skillsets, and knowledge in a much greater scale in this ever-changing industry. 

With the objective to integrate further with the community, Plenitude as a key industrial player in the hospitality industry, strives to implement initiatives that will support and foster the students’ career growth. Further strengthening Plenitude’s stance in talent development as an act of sustainable community investment by the corporation, this partnership extends a new branch that serves to nurture new talents as a pipeline of the Group and within the industry. 

We see our partnership with Plentitude Bhd. as providing the context for students focussed upon providing excellence in service delivery, to access hands-on practical experience that will transform them intothe service professionals any hotel within Plenitude’s hotel collection will value, said Professor Dr. Brian C. Imrie.

The event was followed by the exchange of momentos. 

Heartiest Congratulations to Plenitude Berhad and DISTED College.

For more information about Plenitude, visit its website,